Privacy Policy

ADA Active Shield is a program operated by UpPluck Social LLC, a Massachusetts limited liability company. This Privacy Policy describes how we collect, use, and protect information from visitors to this website and Clients who engage our services.

• Contact information: Name, business name, email, phone number, and website URL submitted via consultation forms.
• Website data: URLs, page source code, and accessibility-related technical information gathered during audits — used solely for delivering our services.
• Payment information: Processed securely through third-party processors. We do not store credit card or bank account details.
• Usage data: Standard web analytics including pages visited, time on site, and referral source.

We use collected information to deliver and communicate about our services; send audit reports, invoices, and compliance documentation; respond to inquiries; improve our service offerings; comply with legal obligations; and send relevant compliance updates (you may opt out at any time).

During audits, we access and analyze Client website source code and content exclusively for delivering our services. We do not share, sell, or publish Client website data to any third party. Audit reports are confidential and delivered only to the Client.

We do not sell, rent, or trade your personal information. We may share information with service providers under confidentiality agreements, legal authorities when required by law, and UpPluck Social LLC affiliated companies for service delivery purposes only.

We retain Client contact and audit information for a minimum of three (3) years from the date of service. You may request deletion of your data subject to legal retention requirements.

This website may use cookies and similar tracking technologies for analytics and functionality. By using this site, you consent to cookie use. You may disable cookies in your browser settings, though some site features may be affected.

We implement industry-standard security measures to protect your information. However, no method of transmission or storage is 100% secure.

Massachusetts residents have rights under the Massachusetts Consumer Privacy Act, including the right to access, correct, or delete personal information we hold. Contact us at hello@ADAactiveshield.com.

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors.

We reserve the right to update this Privacy Policy at any time. Material changes will be posted with an updated effective date. Continued use of our services constitutes acceptance of the updated policy.

For privacy-related questions or data requests: hello@ADAactiveshield.com.